My husband and I were long time customers of Proflower.com until recently. In May we went on their website to order flowers for my Mother in Law for Mother's Day and there was, what we thought was a great promotion "free shipping". "Wow" we thought this is fantastic, must be a stimulus plan to boost the ecommerce market.
After we ordered the flowers online with our Visa Card, there was a link on the page to get $15 off your next order, this to us did not constitute fee shipping, But my husband clicked it anyhow, hey $15 credit is at least something, and a new window came up and asked him for my e-mail address and zip code, since this was my account. He checked it out and found out that if you clicked the "I want my $15 gift code now" button the detail said it would charge our credit card or Paypal account "for just a $1.95 activation fee billed by EasySaver Rewards to the credit card or PayPal account you just entered during your ProFlowers purchase."
It also stated, "To continue after the introductory trial period, do nothing and all the great benefits and savings will automatically continue for just $14.95 per month, billed by EasySaver Rewards to the same credit card or PayPal account where applicable." This was hidden and not something you would see easily if you didn’t read the fine print.
This is by far the most deceptive marketing that I have seen.
The button (I want my $15 gift code now) does not indicate in any way that you are purchasing anything.
This advertisement implies that the $15 gift code is not part of any kind of purchase, or associated with any other partner. It asks for your e-mail and zip code which they already had for several years with my existing Proflowers.com account. I too couldn't understand why they would ask for it again so we never filled that information out and we were not signed up for EasySaver Rewards.
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